Dailyhunt · GenAI · Support

Customer support RAG tool

Unified, grounded LLM replies across four feedback channels — vernacular and Hinglish — so humans only handle the hard cases.


Problem

  • CX handled feedback across four disconnected channels — Play Store, App Store, email, in-app reviews
  • Manual read → bucket → draft reply → escalate — no unified view of inbound volume
  • Slow, inconsistent tone, and hard to scale across 5+ products

What I built

  • RAG system: retrieve the right template / FAQ by issue bucket, then generate a grounded reply
  • LLM generation in vernacular languages and Hinglish — not a generic canned template
  • Defined eval criteria from scratch (retrieval accuracy + tone quality)
  • Iterated on real feedback loops — not a one-shot ship

Outcome

  • ~90% of support feedback resolved automatically
  • 120+ hours / month saved for the CX team
  • ~₹20L impact across 5+ products
  • Human team focused on complex cases that need judgment